Bitget Emerges as a Leading TradFi Trading Venue With Nearly $70B in Q2 Perpetual Volume, TokenInsight Report Finds

 

VICTORIA, Seychelles - Tuesday, 21. July 2026

(GLOBE NEWSWIRE) -- Bitget, the world's largest Universal Exchange (UEX), has emerged as one of the leading venues for TradFi trading products, generating nearly $70 billion in TradFi perpetual trading volume in Q2 2026, according to the TokenInsight Q2 2026 Crypto Exchange Report. The report cements Bitget's growing presence in the rapidly expanding TradFi segment, where crypto exchanges are increasingly connecting digital asset infrastructure with global financial markets.

The report found that TradFi perpetuals became one of the fastest-growing segments across crypto exchanges during Q2, with monthly trading volume increasing from $52 billion in January to $268 billion in June. Equity perpetuals became the main growth driver during the quarter as exchanges expanded into tokenized stocks, IPO products, and other real-world assets. TokenInsight noted that TradFi perpetuals have evolved from an emerging product category into a strategically important area of competition for exchanges.

Bitget's growth in TradFi markets follows a series of product launches under its Universal Exchange strategy, including IPO Prime and Stocks 2.0, which were highlighted by TokenInsight among the industry's notable Q2 developments. The report also found that TradFi perpetuals accounted for 8.61% of Bitget's total derivatives volume, the second-highest penetration rate among major centralized exchanges.

During the quarter, Bitget maintained a top-three position across both commodity and equity perpetual markets, while recording nearly $70 billion in TradFi perpetual trading volume. The exchange also expanded its broader derivatives position, with futures open interest market share increasing from 7.81% in Q1 to 8.58% in Q2, marking one of the strongest gains among major exchanges tracked by TokenInsight.

"The data points to a market that is starting to catch up with the vision behind our Universal Exchange," said Gracy Chen, CEO of Bitget. "UEX is built around the belief that investors don't want separate platforms for crypto and traditional finance, they want frictionless access to opportunities across both. The trading volumes we're seeing today reinforces that this is where the market is heading."

The findings come as the broader exchange industry shifts toward multi-asset trading. While total crypto exchange volume declined modestly to $16.5 trillion in Q2, spot activity recovered from $3.3 trillion to $4.5 trillion as market participants responded to renewed volatility and Bitcoin's repeated tests of the $60,000 support level.

Bitget's Universal Exchange ecosystem brings together crypto, tokenized equities, commodities, and other global assets through a unified trading experience. As TradFi and crypto markets continue to converge, Bitget continues expanding the infrastructure needed to support increasingly diverse trading activity.

Read TokenInsight's Q2 2026 Crypto Exchange Report here.

About Bitget

Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 500+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships such as MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.

For more information, visit: Website | X | Telegram | LinkedIn | Discord

Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.

A photo accompanying this announcement is available at:
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For media inquiries, please contact: media@bitget.com

Bitget Enhances Algorithmic Trading Experience with Siebly.io SDK Integration

 

VICTORIA, Seychelles - Tuesday, 21. July 2026

 

 (GLOBE NEWSWIRE) -- Bitget, the world’s largest Universal Exchange (UEX), today announced a collaboration with Siebly.io, a provider of professional-grade API SDKs for algorithmic traders and developers, to simplify integration with Bitget’s V3 Unified Trading Account and V2 Classic APIs. The collaboration gives developers access to the Bitget SDK by Siebly, enabling faster, more reliable connectivity across Bitget’s spot, futures, copy trading, and real-time market data infrastructure.

Developers and algorithmic traders increasingly rely on stable API tooling to build, test, and deploy trading systems. However, fragmented API environments, inconsistent client libraries, and complex migration paths can slow down development and introduce operational risk. By working with Siebly, Bitget is helping developers reduce integration complexity while supporting both its new Unified Trading Account architecture and existing V2 Classic workflows.

Siebly.io provides ready-made developer tools that help trading teams connect to crypto exchanges without building every API connection from scratch. For developers and algorithmic traders, especially those built with JavaScript and TypeScript, they can connect to Bitget faster, reduce technical errors, and spend more time building trading strategies, bots, and market data tools instead of managing complex API integrations.

“UEX is about delivering a better trading experience for users and developers worldwide independent of the assets they trade,” said Gracy Chen, CEO of Bitget. “Collaborating with Siebly makes it easier to build reliable tools across Bitget’s unified account architecture, helping traders spend less time on integration and more time building strategies on Bitget.”

Siebly’s SDKs provide comprehensive coverage across Bitget’s ecosystem, including spot trading, futures trading, copy trading, public market data streams, and private account management. For latency-sensitive strategies, the SDK also supports WebSocket API functionality, allowing developers to execute REST-like request-response patterns over a persistent connection and reduce request overhead without the added complexity of managing WebSockets manually.

The SDK also includes built-in support for HMAC, RSA, and Ed25519 authentication, helping developers securely interact with Bitget’s infrastructure while maintaining flexibility across different authentication standards. With consistent development patterns across supported exchanges, Siebly’s tooling is designed to help developers move between platforms with less friction and shorter implementation cycles.

“Developers building automated trading systems need SDKs that are consistent, secure, and tested in production environments,” said Tiago Siebler, Lead Developer at Siebly.io. “By collaborating with Bitget, we are making it easier for developers to integrate with one of the industry’s leading trading ecosystems.”

Bitget’s UEX framework is strengthened with this collaboration by improving the infrastructure layer that connects developers, trading systems, and Bitget’s unified account environment. By making API access more efficient across spot, futures, copy trading, and real-time data, Bitget continues to expand the tools available to retail and professional developers building the next generation of crypto trading applications.

About Bitget

Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 500+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships such as MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.

For more information, visit: Website | X | Telegram | LinkedIn | Discord

For media inquiries, please contact: media@bitget.com 

Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/612e9d67-4e31-4a79-9a13-339ba2b3ee79

Bitget Launches Industry-First Quanto Perpetual Futures for TradFi Assets

 

VICTORIA, Seychelles - Tuesday, 21. July 2026

 

(GLOBE NEWSWIRE) -- Bitget, the world's largest Universal Exchange (UEX), has launched the industry's first TradFi Quanto Perpetual Futures, a new derivative market structure which enables trading of non-USD-denominated stocks using USDT without any currency conversion. The first contract, MINIMAXHKDUSDT, tracks Hong Kong-listed AI company MiniMax and is live today with up to 20x leverage only on Bitget.

The contract prices the underlying stock in its local currency, HKD for Hong Kong equities or JPY for Japanese equities, but settles margin, funding fees, and realized P&L entirely in USDT. The system treats the local-currency price as numerically equivalent to USDT at 1:1, so the contract's price movement matches the underlying stock exactly, without any fiat involvement.

"Quanto contracts are not new in crypto derivatives, but no major exchange has applied the structure to traditional financial assets until now," said Gracy Chen, CEO at Bitget. "From Pre-IPO access to US stock options, we are building a trading environment where crypto infrastructure serves global financial markets. The Quanto contracts remove the last barrier for global traders: currency conversion. Anyone holding USDT can now trade Hong Kong and other non-USD stocks as easily as they trade Bitcoin. This is convergence in practice which Bitget has been able to crack."

The problem the product solves is straightforward. A user who wants to buy Hong Kong stocks in HKD normally has to convert USDT to HKD first, taking on exchange rate risk on both the position and the conversion itself. Bitget's quanto structure removes that step. A trader opening a long position of 10 MINIMAXHKDUSDT contracts at 30 and closing at 50 earns 200 USDT, calculated as (50 minus 30) times 10, settled directly to the futures account. No forex conversion happens at any point.

The launch lands in a market that is growing fast. TokenInsight's Crypto Exchange Report Q2 2026 found that TradFi perpetuals were the fastest-growing segment across the crypto exchange industry in the quarter. Monthly volume expanded from roughly $52 billion in January to $268 billion in June, a fivefold increase over the first half of the year, with equity perpetuals overtaking commodities as the primary growth driver. Bitget was one of the fastest-growing platforms in the sector. The exchange generated approximately $69 billion in TradFi perpetual volume during Q2, capturing 11.01% market share and ranking second among all exchanges.

The quanto launch follows a year of product firsts that have made TradFi a core part of Bitget's business rather than a side feature. The exchange introduced tokenized stock perpetual contracts offering synthetic exposure to publicly traded companies with USDT settlement and up to 100x leverage, then added CFD trading in late 2025 for access to global equities, commodities, and forex through stablecoin settlement. In April 2026, Bitget launched IPO Prime, the industry's first Pre-IPO trading service, powered by Republic, giving users exposure to private companies such as SpaceX before public listing. In July, Bitget became the only major crypto exchange offering US stock options, with long call and long put strategies on US-listed equities alongside crypto and CFD markets.

The MINIMAXHKD Quanto Perpetual Contracts is now live on Bitget and supports up to 20x leverage, 24/7 trading, and funding rate settlement every 8 hours. To know more visit here.

About Bitget

Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 500+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships such as MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.

For more information, visit: Website | X | Telegram | LinkedIn | Discord

For media inquiries, please contact: media@bitget.com

Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/886dfb0b-711a-4231-9cb4-29d5710d3ec1

MediaCo Appoints Brian Fisher as President

 NEW YORK - Wednesday, 22. July 2026

Leadership Appointments Align Executive Team to Support Company's Next Phase of Growth

(BUSINESS WIRE)--MediaCo Holding Inc. (Nasdaq: MDIA) today announced executive leadership appointments that align the Company's leadership structure to support its long-term growth strategy.

Effective immediately, Brian Fisher has been appointed President of MediaCo. Albert Rodriguez will continue to serve as Chief Executive Officer, focusing on the Company's long-term strategy, growth initiatives and shareholder value, while Fisher assumes responsibility for leading the Company's day-to-day operations and execution.

The Company also announced that Roberto Castro has been appointed Interim Chief Financial Officer and Interim Treasurer, overseeing the Finance organization while a search is conducted for a permanent Chief Financial Officer.

"MediaCo has built tremendous momentum, and these leadership appointments position us well for our next phase of growth," said Albert Rodriguez, Chief Executive Officer of MediaCo. "Brian is the right leader to serve as President, and Roberto's financial expertise will provide strong leadership and continuity for our Finance organization."

"I'm honored to serve as President during such an exciting time for MediaCo," said Brian Fisher. "We have a strong portfolio of brands, a talented team and a clear strategic vision. I look forward to executing our strategy and creating long-term value for our audiences, partners and shareholders."

These appointments reflect MediaCo's continued commitment to operational excellence, disciplined execution and long-term value creation.

About MediaCo

MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences.

 

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Media Contact:

Renee Mizrahi, SVP, Marketing & Communications, rmizrahi@mediacoholding.com

StructureCraft Scales Data-Driven Design on NetApp

 Structural engineering firm modernizes data infrastructure to support global collaboration

 

(BUSINESS WIRE)--NetApp® (NASDAQ: NTAP), the Intelligent Data Infrastructure company, today announced that StructureCraft, an award-winning global structural engineering and construction firm known for complex timber and hybrid builds, is now using NetApp to modernize and create an AI-ready data infrastructure. The new infrastructure enables the company’s employees to collaborate globally, store and manage large-scale design workloads, and take advantage of AI-driven tools on a scalable, centralized platform.

StructureCraft specializes in innovative timber engineering, structural design, and sustainable building solutions for large-scale architectural projects worldwide. Its globally distributed team delivers complex projects across North America, Europe, and Asia, guided by a core purpose to engineer and build beautiful, efficient structures.

The StructureCraft team regularly takes on complex projects such as designing and constructing of the Barbados National Performing Arts Pavilion, a ground-breaking structure that boasts the world’s first 80-foot clear-span all-wood truss, engineered completely without metal screws or fasteners and delivered on a constrained timeline of less than four months from concept to completion. The team worked on the ground in Barbados, needing reliable and speedy access to its main data storage at headquarters.

To achieve these feats of design and engineering, StructureCraft relies on advanced 3D and computational design tools, including AI‑enabled Rhino 3D, which generate large, complex, file-intensive datasets. As the company grew, it found its previous storage solution made data management unnecessarily complex and could not scale to support future data infrastructure goals. StructureCraft is now running its file shares and virtualized infrastructure fully on NetApp.

“I found NetApp quite easy to work with in my previous experience, so when it was time to replace our data infrastructure, it was a simple choice,” said Peter Meschke, IT Manager at StructureCraft. “We run NetApp Snapshots hourly, enabling our designers to recover quickly if a file is damaged or misplaced without losing hours of work. With NetApp’s data management and resilience technology, we’ve simplified our operations, enhanced our resilience, and increased productivity. Now, we have the foundation and confidence we need to focus on driving innovation.”

With the initial deployment complete, StructureCraft is looking to consolidate its data operations in a single location to avoid frequent cross-continental data transfers and improve operational efficiency. To take advantage of new technologies, the company is also building StructureCraft OS, a framework that will allow team members to securely build their own AI tools to enhance their workflows, stored on their NetApp data infrastructure.

“Making your data intelligent makes it simple to manage,” said Riccardo Di Blasio, Senior Vice President of North America at NetApp. “Companies like StructureCraft are focused on bringing true craftsmanship to their projects, not managing data. By providing a simple and powerful data infrastructure, we enable them to excel at what they do best and build beautiful cultural centers.”

Additional Resources

The Best Data Storage Lineup Anywhere

Barbados National Performing Arts Centre, Phase 1

About StructureCraft

We are an award-winning group of structural engineers and master builders working globally to create beautiful and efficient structures. Since our start in 1998, we have developed a practical and technology-forward approach to the structural design of all materials, including steel, concrete, and glass - but particularly of timber, where the structure is exposed as architecture. Visual quality aligned with budget and material efficiency are key considerations as we strive to create excellence in the built environment.

From Abbotsford (CAN), Vancouver (CAN), Seattle (USA) and Trento (Italy), our diverse team of 150+ includes professional engineers, digital designers, and project managers in the office, and a skilled crew of craftsmen in the shop and on site. With over 28 years of experience, we have acted as the structural engineer and builder for over 10 million sqft of structures, including many of North America's most significant mass timber projects.

About NetApp

For more than three decades, NetApp has helped the world’s leading organizations navigate change – from the rise of enterprise storage to the intelligent era defined by data and AI. Today, NetApp is the Intelligent Data Infrastructure company, helping customers turn data into a catalyst for innovation, resilience, and growth.

At the heart of that infrastructure is the NetApp data platform – the unified, enterprise-grade, intelligent foundation that connects, protects, and activates data across every cloud, workload, and environment. Built on the proven power of NetApp ONTAP, our leading data management software and OS, and enhanced by automation through the AI Data Engine and AFX, it delivers observability, resilience, and intelligence at scale.

Disaggregated by design, the NetApp data platform separates storage, services, and control so enterprises can modernize faster, scale efficiently, and innovate without lock-in. As the only enterprise storage platform natively embedded in the world’s largest clouds, it gives organizations the freedom to run any workload anywhere with consistent performance, governance, and protection.

With NetApp, data is always ready – ready to defend against threats, ready to power AI, and ready to drive the next breakthrough. That’s why the world’s most forward-thinking enterprises trust NetApp to turn intelligence into advantage.

Learn more at www.netapp.com or follow us on X, LinkedIn, Facebook, and Instagram.

NETAPP, the NETAPP logo, and the marks listed at www.netapp.com/TM are trademarks of NetApp, Inc. Other company and product names may be trademarks of their respective owners.

 

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Media Contact:

Kenya Hayes

NetApp

kenya.hayes@netapp.com

Investor Contact:

Kris Newton

NetApp

kris.newton@netapp.com

 

NIQ and Circle K Expand Global Analytics Collaboration Across More Than 12 Countries

 CHICAGO - 

Expanded agreement enables Circle K’s Business Units to accelerate smarter merchandising, pricing, and operational decisions across North America and Europe

 

(BUSINESS WIRE)--NielsenIQ (NYSE: NIQ), a leading consumer intelligence company, and Circle K today announced a multi-year global agreement spanning more than 12 countries across North America and Europe. The collaboration brings together NIQ’s global scale, AI-powered analytics, and deep local market intelligence to help Circle K transform decision-making, accelerate growth, and deliver best-in-class customer experiences across its expanding global footprint.

In an increasingly competitive and fast-changing retail landscape, the collaboration enables Circle K to stay ahead of evolving consumer demand, optimize performance, and unlock new growth opportunities across markets. Through NIQ’s AI-driven insights and decisioning platforms, Circle K’s Business Units and Global Center of Excellence will accelerate smarter merchandising, pricing, and operational decisions—tailored to local market dynamics while aligned to a global strategy.

In Europe, the agreement enables Circle K teams to tailor analytics, assortment, and pricing insights to local market conditions while maintaining alignment across regional operations.

In Canada, Circle K is expanding its use of NIQ’s predictive and prescriptive analytics capabilities, gaining access to the same advanced solutions currently deployed in the United States. The expanded implementation will also deliver greater market‑level granularity, enabling deeper, more localized insights to support the Business Units’ merchandising and operational decision making.

“As Circle K’s footprint continues to expand, having a trusted analytics partner with both global scale and deep local expertise is increasingly important,” said Trey Powell, SVP of Food & Retail at Circle K. “NIQ’s advanced analytics and AI-driven insights help our teams make smarter, faster decisions, enabling us to better serve customers and accelerate growth across markets.”

Supporting the global rollout is NIQ’s dedicated service model, including onsite support across Circle K offices worldwide. This hands‑on approach is designed to drive adoption, maximize value, and ensure Circle K’s merchandising and analytics teams are fully enabled to accelerate insights, improve decision‑making, and increase business impact.

“Winning in today’s retail environment requires both global scale and precision at the local level,” said James Hunt, Managing Director of Beverage Alcohol, Tobacco & Convenience at NIQ. “Through this expanded collaboration, Circle K is leveraging AI-driven insights, analytics, and decisioning capabilities to move faster, operate at a consistent global scale, and deliver stronger outcomes for both the business units and most importantly, their customers.” Together, NIQ and Circle K will continue to strengthen their collaboration as Circle K advances its global growth strategy, leveraging data‑driven insights to enhance performance across markets.

FAQs

What is being announced in this agreement between NIQ and Circle K?

NIQ and Circle K are expanding their collaboration through a multi‑year global agreement that spans more than 12 countries across North America and Europe. The agreement extends Circle K’s use of NIQ’s predictive and prescriptive analytics to support smarter decision‑making across merchandising, pricing, and operations.

Which regions are included in the expanded agreement?

The agreement spans multiple markets in North America and Europe. In Europe, it enables greater local customization by market, while in Canada it expands Circle K’s access to the same advanced analytics capabilities currently deployed in the United States.

How will Circle K use NIQ’s analytics capabilities?

Circle K will use NIQ’s Predictive and Prescriptive Analytics to gain deeper, more localized insights that support decision‑making across merchandising, pricing, and operational strategies. The expanded implementation provides greater market‑level granularity, helping teams respond more effectively to local consumer and competitive dynamics.

How does this agreement support Circle K’s global growth strategy?

As Circle K continues to expand globally, the agreement provides a flexible framework that allows NIQ solutions to be deployed consistently across regions while being tailored to the specific needs of individual markets. This balance of global alignment and local relevance helps Circle K manage complexity as it scales.

What role does NIQ’s service model play in this collaboration?

The expanded collaboration is supported by NIQ’s dedicated service model, which includes onsite support across Circle K offices worldwide. This hands‑on approach is designed to drive adoption, maximize value, and ensure Circle K teams are fully enabled to use insights effectively.

About NIQ

NielsenIQ (NYSE: NIQ) is a leading consumer intelligence company, delivering the most complete and trusted understanding of consumer buying behavior and revealing new pathways to growth. By combining an unmatched global data footprint and granular consumer and retail measurement with decades of AI modeling expertise, NIQ builds decision systems that help companies turn complex data into confident action.

With operations in more than 90 countries, NIQ covers approximately 82% of the world’s population and more than $7.4 trillion in global consumer spend. Through cloud-based platforms, advanced analytics and AI-driven insights, NIQ delivers The Full View™—helping brands and retailers understand what consumers buy, why they buy it, and what to do next.

For more information, please visit www.niq.com.

Forward-Looking Statement

This press release regarding the expanded global analytics collaboration between Circle K and NIQ may contain forward-looking statements regarding anticipated consumer behaviors, market trends, and industry developments. These statements reflect current expectations and projections based on available data, historical patterns, and various assumptions. Words such as "will," "anticipates," "projects," "believes," "forecasts," "plan," "look ahead," "indicates," and similar expressions are intended to identify such forward-looking statements. These statements are not guarantees of future outcomes and are subject to inherent uncertainties, including changes in consumer preferences, economic conditions, technological advancements, and competitive dynamics. Actual results may differ materially from those expressed or implied in these statements. While we strive to base our insights on reliable data and sound methodologies, we undertake no obligation to update any forward-looking statements to reflect future events or circumstances, except to the extent required by applicable law.

© 2026 Nielsen Consumer LLC. All Rights Reserved.

#NIQ-General

 

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Native Acquires Frontline Research Group to Build the Agentic AI Data Layer for Africa’s $1.7 Trillion Traditional Trade Market

 Acquisition brings market share feeds from 14 African markets into Native's platform — connecting the actions that grow share with the measurement that proves whether share moved.

 

(BUSINESS WIRE)--Native, the agentic intelligence company building the operating system for offline trade, today announced it has acquired Frontline Research Group, a leading market intelligence business serving consumer goods companies across more than 14 African markets.

Native is acquiring Frontline to add independent market share data that tells brands whether their commercial actions are translating into real gains. Together, the two companies give consumer goods companies a complete picture from action to outcome within a single subscription. The acquisition extends Native's footprint from Latin America into Africa, marking the next step in the company's plan to serve the world's largest offline consumer markets.

Native is building the operating system for offline trade, a platform that helps consumer goods companies see, act and measure across the world's largest fragmented markets. Its global subscriptions include Lattice (field execution), Strata (distribution analytics) and Overwatch (commercial optimization), giving brands the tools to decide where to act and grow share in fragmented, physical trade environments.

Africa represents a vastly underpenetrated growth market for global consumer goods companies. Approximately $1.7 trillion in consumer spend flows through the continent annually, with ~80% moving through traditional trade channels. These fragmented networks of more than 10 million analog stores have historically been difficult for the largest global brands to see, measure and act on.

“Most people would look at Frontline and see a regional research company. We see a proprietary data asset at the center of a $1.7 trillion consumer economy,” said Matt McNabb, CEO of Native. “Frontline has built market share signals in 14 African markets that cannot be credibly scraped, inferred or bought off the shelf. When that signal connects to Native’s 3D Store Graph and agentic workflows, the equation changes: brands can see what is happening in the store, understand whether share actually moved and know what to do next. That is the operating system we are building for the offline trade.”

Frontline’s 14 African market share panels give Native a proprietary measurement layer in one of the world’s most important offline consumer regions. Trusted by global consumer leaders including AB InBev, Coca-Cola, Heineken, Diageo, Pepsi, and Unilever, Frontline brings deeply verticalized market share data to Native’s platform as a durable input for agentic intelligence.

“Frontline has built a unique regional position in the market by delivering Traditional Trade market share and other market intelligence in some of the world’s most important offline consumer markets,” said Sean Barnes, CEO of Frontline. ."Native's platform gives that data a new dimension, pairing our regional depth with major advancements in machine-readable retail, agentic AI and subscription software. That is a fundamentally stronger offering than either company could deliver alone, and it opens up an exciting new chapter for our team."

Sean Barnes will join Native as Chief Strategy Officer following the close of the transaction.

About Native

Native is an agentic intelligence company digitizing analytics for the world’s largest offline consumer markets. Native transforms analog stores into machine-readable 3D Store Graphs — digital databases of physical retail environments where every product and fixture can be identified, placed and measured — enabling AI agents to surface insights and direct commercial action. Native’s global subscriptions include Lattice, Strata and Overwatch. Native is headquartered in New York City with operations across Latin America and Africa.

About Frontline Research Group

Frontline Research Group is a leading African traditional trade market share intelligence platform, with subscription panels across more than 15 markets. Its proprietary data assets help global consumer brands measure market share, understand channel dynamics and track change across some of the world’s most important offline consumer markets. Following the acquisition, Frontline will become Native’s Africa platform.

 

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Media Contact

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